3 Things Keeping Entrepreneurs From Building Habits for Long-Term Success

26.11.24 08:58 PM - By Ann Muraya

As the end of the year approaches, many entrepreneurs are thinking about the changes they want to make in their lives and businesses. Whether it’s becoming more productive, taking better care of themselves, or setting clearer boundaries, the truth is clear - transformation doesn’t come from motivation alone. 

    

The real shift happens when we commit to consistent habits that align with our goals. But for many entrepreneurs, building these habits is easier said than done. 

    

I know this firsthand. Some years ago, I was found myself in a cycle of busyness  - saying “yes” to things that were time-wasters, running on empty, and literally going nowhere. It wasn’t until I became intentional about building habits that protected my time, increased my energy, and aligned with my vision that I started to see real change. Looking back, I realised why it had been so hard to build those habits in the first place.

Here are three common reasons entrepreneurs struggle to create habits for long-term success.

    

1.        Overwhelming Goals

Entrepreneurs are visionaries, and that’s a strength. But sometimes, those big dreams can get in the way of building sustainable habits. 

When trying to create new routines, many entrepreneurs aim to do everything at once. For example, you might decide to wake up at 5am, start exercising daily, meditate, and overhaul their diet—all starting tomorrow! It’s an ambitious plan, but when you miss a day, it’s easy to feel discouraged and give up entirely. 

The truth is, habits aren’t built overnight. They require small, consistent actions over time. Without breaking goals into manageable steps, entrepreneurs can quickly become overwhelmed and fall back into old patterns. 

    

2.        Lack of Intentionality

Entrepreneurs are pulled in countless directions, and it’s easy to get swept up in the busyness of running a business. But busyness doesn’t always equal progress. 

When your schedule is packed with meetings, emails, and never-ending to-dos, it’s hard to find time to step back and reflect. Without that intentional space to evaluate what’s working and what’s not, habits fail to take root. 

Intentionality requires carving out time to identify priorities and aligning your habits with those goals. Without it, you risk staying in reactive mode - focused on putting out fires rather than proactively making meaningful progress toward your vision. 

    

3.        Underestimating the Power of Small Changes

When thinking about change, many entrepreneurs aim for grand gestures or dramatic overhauls. But the most effective habits are often small and easy to overlook. 

For instance, making a habit of ending your day by organising tomorrow’s priorities can have a huge impact over time. Yet many people skip small changes like this, dismissing them as insignificant.  The reality is, big transformations happen when small habits compound. Underestimating the power of these incremental changes can leave entrepreneurs stuck, waiting for the “perfect time” to make a massive shift instead of starting small today. 

    

If you’ve found yourself stuck in one of these traps, know that it’s never too late to start afresh. Building habits takes patience, intention, and the willingness to embrace small changes. 

    

As we get ready for a new year, I challenge you to identify one habit—no matter how small—that aligns with your vision for a fulfilling life and business. Commit to practicing it consistently, and watch how those small shifts lead to big transformations. 


Ann Muraya

Ann Muraya